I had the chance to interview the fabulously down-to-earth community team at Dell this week. Here is a clip from that meeting. I do have more and will probably be posting other clips at a later date. If you want the whole interview, I can send it to you (ftp or YouSendIt). I will also be getting it transcribed and posting it somewhere (creating a research archive when I get a chance).
Enjoy their story!
[sorry to those who are irritated on having to click through to my actual blog page...I inquired and there is NO video site embed that shows up in all feed readers. Please forgive me...I'm not going all video, just occassional.]







3 Comments
Great job Tara!
Dell’s evolution is so interesting. Their communication is getting better and better. I check out their blog and Ideastorm regularly (and was one of the Linux voters
).
I hope they’re getting support internally for this stuff, and get even more transparent.
Thanks for documenting the progression…
I would love to have the full video. Can we make this happen?
Tara, terrific work. Ideastorm is a great idea. Virtually free ideas…There is of course an endless supply of companies just like Dell who have forgotten who and what is really important and communicate terribly in general. Now it’s time to go penetrate the big blue wall of silence at IBM for your next piece…an endless supply of similar stories, such as, when in doubt start another business unit…
Dell should be commended for sticking to the strategy for better or worse, many companies wouldn’t have the guts.