Sometimes what we’re calling communities are in fact arguments, or conversations, or people who happen to like the same brand of orange juice.
From David Weinberger’s new blog, Everything is Miscellaneous [it doesn't exist...wink].
amen.
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As The Cluetrain Manifesto says, “markets are conversations.” As I see it, “community” is a euphemism for a market.
Right…but by ‘market’, the cluetrain authors meant more ‘marketplace’ rather than the seller to buyer…meaning that marketplaces are full of conversations…between customers and that is what should be heeded.
Community isn’t and won’t ever be a euphemism for market. Community should mean people bonded in some deeper form to work towards something better, safer, more desirable. Sometimes a commercial entity is involved, but I can’t think of a single instance where it is the central force that unites.
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[...] Community or Not a Community? Quote from the post: Sometimes what we’re calling communities are in fact arguments, or conversations, or people who happen to like the same brand of orange juice. Comments: Chas Grundy suggested: as The Cluetrain Manifesto says, “markets are conversations.” As I see it, “community” is a euphemism for a market. Comments: Tara responded: right…but by ‘market’, the Cluetrain authors meant more ‘marketplace’ rather than the seller to buyer…meaning that marketplaces are full of conversations…between customers and that is what should be heeded. Community isn’t and won’t ever be a euphemism for market. Community should mean people bonded in some deeper form to work towards something better, safer, more desirable. Sometimes a commercial entity is involved, but I can’t think of a single instance where it is the central force that unites. [...]