8/4/2006

Great Startup Advice

Everyone with an idea should read Assaf's post. My favourite point:
Search is not broken. Search works great for most people most of the time. There’s a few places where search can improve, and you can round up the corners. But if you understand that it’s not broken, just has some untapped niche markets, you’ll be able to cost it better.
Yes...I did say search is broken...but it's broken for me and for my needs. 99% of the people I know outside of the Valley are still in love with Google and Yahoo!. Oh...and email isn't broken either. Hotmail is still popular...really. I know people who still use Excite. All of his points are fantastic, though.

Of course, some ideas aren't supposed to be businesses and I'm all for experimentation and executing on ideas that are not profitable, but are useful and interesting.

2 Comments:

assaf said...

Thanks!

I don't believe in Google or bust. Great solutions come in all sizes.

If you're building something great over nights and weekends, it's ok to have a niche market. Actually, it's better to have a niche market. You can own it quickly and you don't need marketing overhead and outsourced support centers.

But if your vision of better search starts with hiring a truckload of PhDs and crawling the Internet, there's not enough market to bear your costs.

Most future Web 2.0 casualties dismiss them, but Mashups are a good business story. Sure the audience is small, but so is the budget. You can turn a profit before the other guy can finish their PowerPoint slides.

And if you fail, you fail quickly and cheaply and can move to the next best idea.

8/04/2006 09:33:24 PM  
Anonymous said...

"architecture of participation economy [sic] by leveraging user generated content to maximize the wisdom of crowd [sic]"

whaaat the fuck does that mean?

google's algorithms and infrastructure aren't broken so much as much of their revenue is simply fraudulent and it's going to blow up in their faces soon.

8/04/2006 11:27:14 PM  

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